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25 Ways to Market Your New Business on Little or No Money

§ July 3rd, 2017 § Filed under Entrepreneurship in Perth Comments Off on 25 Ways to Market Your New Business on Little or No Money

25 Ways to Market Your New Business on Little or No MoneyLaunching a new business takes a lot of time, money and effort. And in order to become success you need to know the right way to start things. When we talk about starting with the right foot, you need to find ways on how you can gain exposure to garner a client base.

Most businessmen would tell you how tough it is to garner a client base. You really need to understand the challenges of getting customers through the door and realise that luck has nothing to do with marketing success or making sales. Rather, it is all about doing the right things.

The internet is indeed a great place to market your product or service – internet marketing is affordable and because of the popularity of social media, online is a very effective marketing platform.  However, in the digital space you will be facing millions of competitors who are in the same business so you really need to look for ways on how your brand stand above your competitors.

There are numerous online marketing strategies that you could employ to try to increase your brand exposure. Learning what works best for your business and seeking out options that will not break the bank will put you well on your way to having a successful online brand.

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8 ways to promote your business this Christmas

§ December 2nd, 2016 § Filed under Entrepreneurship in Perth Comments Off on 8 ways to promote your business this Christmas

Christmas is on the horizon and if you run a business you are probably looking forward to a period of increased sales. The great thing about Christmas season to businesses is that you don’t need to be investing in extra promotions you probably think; you may leave that for a time when business is slower.


During Christmas season, it is easier to catch your customers’ interest. Have you thought about how much you could enjoy by promoting your business during Christmas?

Christmas isn’t all about what people can purchase, but it is also about how easily they can get it. As a business owner, you should remember that the festive season is a busy time for everyone and that they are in the ideal position to make customer’s lives easier; you can do this by promoting the sheer convenience of buying locally and getting a personal service.

Promoting a business on Christmas season is a great idea. However, the way you advertise to the local people is important. If you are able to get loyal regular customers, you will be likely recommended to their family and friends.

If you want to promote your business this Christmas to a local market then take a look at the local online community portals that are out there covering your area. Get involved and do more than just advertise!

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Business Feasibility Study

§ April 15th, 2016 § Filed under Entrepreneurship in Perth Comments Off on Business Feasibility Study

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Are you starting a new business venture in your local area? Are you the first one to offer the kind of product or service to your targeted customers? Before you start investing on a new business, you should first conduct a business feasibility study.

Conducting a feasibility study is a key to the success of a new business. It should used as a primer for any entrepreneurial venture as it gives entrepreneurs insight to how well they can pull things off. As aspiring entrepreneurs, you must familiarise and understand this form of research as it will become an integral part of our business lives.

In order to prepare for a particular endeavour, feasibility studies have long been applied. And despite the advancements in technology we experience, nothing still beats the genius behind being able to see the future (or at least, the first few years of it).

The business feasibility study serves as an evaluation of a business proposal. It is conducted to verify how difficult it will be to pursue a particular activity. It attempts to measure the complexity of the task in terms of financial and time expenditure as well as give a good estimate of the other resources that needed in order to implement the plans. What it basically aims at is to present a good analysis of the project in mind and its impact to society.

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